Campaign Strategist
This introduces a suite of practical tools for developing and evaluating campaign strategy. We draw from examples of best practices which you can apply to real-life problems, to develop realistic strategies and tactics. This content has been modified from ACTIONAID, Global Platforms, IFEX training manuals and so much more
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Background
Researching for your campaign
Advocacy is all based on research and if your research is good then you can win what you are advocating for else your cred...
175.0
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Tool
Choosing your campaign issue
There are two major elements that is addressed: Defining the campaign issue and Identifying the problems inherent to the c...
144.0
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Tool
How to set campaign objectives
Here you'll find pointers on how to set campaign objectives so your efforts are: focused, achievable, manageable and measu...
133.5
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Background
Researching for your campaign
Advocacy is all based on research and if your research is good then you can win what you are advocating for else your cred...
175.0
-
Tool
Choosing your campaign issue
There are two major elements that is addressed: Defining the campaign issue and Identifying the problems inherent to the c...
144.0
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Tool
How to set campaign objectives
Here you'll find pointers on how to set campaign objectives so your efforts are: focused, achievable, manageable and measu...
133.5
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Tool
How to design a campaign strategy
Now that you have decided what to campaign on, this is your guide to create your campaign strategy.
30.0
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Tool
How to implement a campaign strategy
Without rigorous and effective campaign implementation, the most strategic of campaigns could fail to achieve their object...
20.0
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Background
Lobbying
Lobbying is a visible and influential aspect of every political system in the world. However, most of the times it is take...
94.3
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Tool
How to lobby effectively?
Human beings are lobbyists by nature, we lobby all the time to get the things we want. But lobbying in personal life and l...
53.7
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Background
Advocacy
Advocacy is the process of putting forward one’s views to the public and decision makers. Its goal is to educate, engage a...
343.7
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Tool
Stakeholder Analysis
On this training bit we shall discuss who have interest in the change we want to achieve. The interest could be positive, ...
40.0
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Tool
How to create an action email for your supporters
Email correspondence with subscribed users will involve regular newsletters most of the time and sometimes prompt users to...
10.0
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Tool
Using a Campaign Star for your campaign check list
Here, you to get to know how a campaign starts and how to concretise and present your it to your target group/audience
10.0
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Tool
Choosing Media to use in your Campaign
Take this bit to better understand how to design your media strategy and to mobilize your audience effectively.
284.0
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Inspiration
How to create a viral online petition
This training bit draws inspiration from a viral online petition about Justice4liz The 16-year-old, known by the pseudony...
40.0
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Inspiration
How to create an online campaign plan
Making campaigns on the internet is now something you must plan for and this is your guide to know how to plan a successfu...
183.5
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Inspiration
Lessons from Kony2012 campaign
Could an online video make an obscure war criminal famous? And if he was famous, would the world work together to stop him...
200.0
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Inspiration
Lessons from Obama online campaign
Here we draw lessons from Obama Social Media campaign that was targeting young people who are ubiquitous, tech-savvy, voca...
43.0
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Tool
How to evaluate and monitor your campaign
During the life of a campaign many things can happen that might have an effect, big or small, on its course. Here we explo...
00.0