Learn about this communication model to bring your audiences to a state of awareness and from there to a state of action!
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No Direct Transport to Women's T...
Situation: Local Community Transport route does not go past women's training centre/community crèche and women have to walk for 10 minutes every time they use the centre. Awareness: People can influence the route of local transport if they can prove the need Alignment: Women work together to o...
Refugee Crisis in the Mediterranean
Situation: Huge increase in asylum seekers from the Middle-East and north Africa to Europe across the Mediterranean. Awareness: Thousands are drowning making the treacherous journey Alignment: We need to work together to encourage european leaders to provide safe passage and asylum. Enga...
Awareness - Poor lighting in a particular area Allignment - collective concern about the dangers of this, particularly for women Engagement - create a Facebook event to gauge interest to lobby politicians Action - send letters to lobby politicians
Repeal the 8th
Situation: Women in Ireland are being prosecuted if caught attempting to have an abortion. Awareness: Innocent women are being sent to prison. Alignment: Abortion must be legalized to protect these women. Engagement: Let's organize a march in Dublin City. Action: March in protest.