How to create relationship with the media
Ever wonder why some campaigns get press and some don’t or getting a mainstream media outlet to pay attention to your work seems like an impossible-to-solve mystery? Here we look at ways in which you can create and build a relationship with your local media
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Friends Vs Being Used
Imagine you meet a person who says they believe in your cause, you share contacts and the only time they call you is when they want something from you. If they are paying you then yes sure - You know you are being contracted... but here they are calling you to report about their work - This would...
Yes, its very true that you need to get to know the media reporters well, this makes it easy for them to respond to your story or campaigns, because media guys are very sensitive and sometimes they are followed up after reporting on a story that touches on the "big fish" and you might just be one...