SENDER? – Message: Through direct actions we can rescue animals from science laboratories where they are being tested – Channel: A documentary about animal liberation – RECEIVER?
Sender: A conservative politician advocating for stricter religious practices to be put in law in Turkey – MESSAGE: No to gay rights and abortion – CHANNEL: Audio/visual (TV discussion) – Receiver: Voting age men between 18-30 years of age
Example of communication process
Global Change Lab- Communication Theory- website-You!
5. Global Change Lab – MESSAGE? – CHANNEL? – You! Sender, medium, receiver,